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Build a thriving business with a trusted brand, proven products and continuous support. Choose the right format, enter the market with confidence and grow with a model designed for long-term success.
Business Model
Punjabi Singh is a vibrant Punjabi food concept that brings authentic North Indian flavours together with a modern, premium dining experience. The menu features signature Maharaja Kulcha, Amritsari & stuffed kulchas, chaap, tandoori favourites, rich Punjabi curries, lassi and refreshing beverages, offering a complete Punjabi dining experience. The interiors are designed with a contemporary Punjabi identity, combining vibrant elements, comfortable seating and Instagram-worthy aesthetics to create a welcoming atmosphere. With a well-structured menu, standardized recipes, efficient kitchen operations and a scalable outlet format, Punjabi Singh offers a strong franchise business model designed for consistency, brand appeal and long-term growth.
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Franchise Support
Get dedicated marketing support to build local awareness, drive footfall and strengthen your outlet’s presence through social media, digital campaigns, creative collaterals and promotional activities.
Leverage established marketing strategies and digital platforms to reach the right audience, attract new customers and encourage repeat visits.
A proven and organized business model covering outlet planning, operations, menu strategy, marketing and ongoing support—designed for scalable growth.
From site visits and project guidance to 2D/3D architectural design, vendor management and store setup, our team supports you throughout the pre-opening process.
Get assistance with trained staff recruitment along with support from executive and trainer chefs to help ensure consistent food quality and smooth operations.
Build your business under a strong Punjabi food identity with professional branding, creative support, social media assistance and marketing expertise.
With a repeat-consumption category, scalable formats and an organized operating model, Punjabi Singh is designed to offer attractive returns. Estimated ROI is 9–12 months for QSR and 12–15 months for Compact Dine-In, subject to location and business performance.
Clear franchise terms with a 5-year agreement period and 5% royalty fee, ensuring transparency and clarity throughout the partnership.
Frequently Asked Questions
Punjabi Singh offers flexible outlet formats based on your investment and location. The QSR format requires approximately 250–500 sq. ft., while the Compact Dine-In format requires approximately 700–1,500 sq. ft. The estimated total investment starts from ₹20 Lakhs for QSR and ₹30 Lakhs for Compact Dine-In.
Franchise partners receive comprehensive support from pre-opening to post-opening, including site selection and project guidance, 2D/3D design support, staff recruitment, chef and training support, vendor and store setup assistance, social media and marketing support, creative collaterals, operational audits, manpower support and ongoing management assistance.
The investment depends on the selected format.
– QSR: ₹20 Lakhs onwards
– Compact Dine-In: ₹30 Lakhs onwards
– The QSR franchise fee is ₹6 Lakhs, while the Compact – – Dine-In franchise fee is ₹8 Lakhs. A 5% royalty fee applies to both formats.
The opening timeline depends on factors such as site finalization, approvals, design, construction, staff recruitment and setup requirements. Punjabi Singh provides end-to-end pre-opening assistance to help streamline the process and get the outlet operational efficiently.
The estimated ROI period is 9–12 months for the QSR format and 12–15 months for the Compact Dine-In format, depending on location, sales performance, operating efficiency and other market factors.